Bronx Tale

A sponsored post in partnership with Uber. All opinions are my own.


It's better to see something once than to hear about it a thousand times, says an Asian proverb. I believe that statement to be true for the pleasantries in life, such as discovering new places and creating new memories. Nouveau enriches the soul, but so does experiencing habitual areas through new eyes. The latter was my aim for my small adventure this past weekend. 

The Bronx, one of New York City's five boroughs, is often described with words of negative connotations and warning signs. Perhaps it's due to its notorious reputation as a precarious area, or simply because of its outlying position. I was determined to form my own conclusions.

With that said, I had only been to the Bronx on a handful of occasions for unambiguous reasons. The time I traveled all the way up there from Queens just to get a sought-after toy for my nephew for Christmas, and more recently when I volunteered to help style a youth group for Pride. This time around, I planned a quick afternoon to explore a section considered the Champs-Élysées of the Bronx - Grand Concourse.

Typically, I would walk and request rides to get around. However, since Uber recently introduced the electric JUMP bike, a new ride option in NY - one that I'm particularly a huge fan of - that allows riders to literally cruise around town, I opted for that. They're currently available in both the Bronx and Staten Island.

Here's how to get the bike:

1. Open the Uber app, click the three bars on the top left and select bike.

2. Reserve a bike, or if you're already near the bike, just select it.

3. Enter the code prompted on your screen at the rear of the bike to unlock it.

4. Unlock the bike and start riding.


Easy, peasy, traffic-free, sweat-free, and wallet friendly!

This option is quite affordable. The cost is $2 for the first 30 minutes, then $0.07 per minute for additional time. The bike provides a boost of up to 20mph every time you pedal. With so many ride options, it'll be easier to commute within the normally congested streets of NYC. And to that I say, Oui, please!

Meanwhile, during my quick breaks between my stops, I realized the bikes were conversation starters. People were interested in the bike and were pleasantly surprised to learn it could be accessed right from their Uber app. 





The balmy day was perfect for a bike ride. I cruised along the Grand Concourse taking in the Paris inspired road, the rich culture, and the latin influences. Eventually, I made my way to the Bronx Museum of The Arts for some inspiration - admission is also free.


With my 30 minutes mark approaching, there was one more stop I needed to make. On the weekends, it's imperative for me to have my weekly treat of fray, but since there was none nearby, the ice cream shop would have to suffice. All in all, it was an afternoon delight.